Running Company Earns No. 1 in Dealer Confidence Ratings by Independent Survey

Bothell, Wash. – Nov. 13, 2007

According to the recently released Sports Marketing Surveys USA’s Running Specialty Store Sales Survey, performance running company Brooks Sports, Inc. sets the pace with a first-place Dealer Confidence standing in the specialty running industry. Additionally, the fall 2007 survey reports Brooks moved ahead of the pack in Brand Ratings, taking home gold in five of 11 company and product performance categories.

To determine these rankings, Sports Marketing Surveys conducted in-depth phone interviews with 75 specialty running store owners and managers throughout the U.S. Panelists rated their suppliers on various quantitative and qualitative attributes.